{"id":3988,"date":"2026-05-29T09:25:14","date_gmt":"2026-05-29T08:25:14","guid":{"rendered":"https:\/\/gamingtodaynews.site\/index.php\/2026\/05\/29\/quote-of-the-day-by-amd-ceo-lisa-su-the-age-of-traditional-computing-is\/"},"modified":"2026-05-29T09:25:15","modified_gmt":"2026-05-29T08:25:15","slug":"quote-of-the-day-by-amd-ceo-lisa-su-the-age-of-traditional-computing-is","status":"publish","type":"post","link":"https:\/\/gamingtodaynews.site\/index.php\/2026\/05\/29\/quote-of-the-day-by-amd-ceo-lisa-su-the-age-of-traditional-computing-is\/","title":{"rendered":"Quote of the day by AMD CEO Lisa Su: "The age of traditional computing is\u2026"},"content":{"rendered":"
\n

Quote of the day by AMD CEO Lisa Su: “The age of traditional computing is\u2026 is attracting attention across the tech world. Analysts, enthusiasts, and industry observers are watching closely to see how this story develops.<\/p>\n

This update adds another signal to a fast-moving sector where product decisions, platform changes, and competition can quickly shape the market.<\/p>\n

A decade before GPUs took center stage in the AI buildout, Su projected a future in which conventional processors would no longer reign supreme<\/p>\n

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Although AMD has been at the heart of the recent components craze, with its stock surging by more than 3,000% in the last few years, the company hasn’t been as essential to the AI buildout as Nvidia. However, its leadership in the form of Lisa Su has, for a long time, been attuned to the changing landscape of the industry.<\/p>\n

The world of computing was a little different in 2013, when Lisa Su delivered remarks at the International Solid-State Circuits Conference (ISSCC) about the challenges in continuing to scale up processing power.<\/p>\n

\"\"<\/figure>\n

This article is part of TechRadar Pro’s QOTD project to provide an insight into the minds of the brightest and most recognized figures in the tech innovation industry today and in years gone by. Read the full series here.<\/p>\n

CPUs were still the dominant component then, but Su, who was then AMD’s senior vice president and general manager for its global business units, hinted at a future in which other breeds of computing architectures would come to the fore.<\/p>\n

The solution that Su proposed \u2014 known as heterogeneous computing \u2014 essentially involved combining CPUs with GPUs and specialized accelerators to offload processors onto chips or components that are best suited to efficiently carry them out. With these platforms, shared memory pools would allow the different processors to work in harmony.<\/p>\n

If that platform sounds familiar, it’s because it’s exactly the sort of arrangement that goes into designing platforms like AMD’s Instinct MI400 family of components or Nvidia’s Vera Rubin platform. These are superchips that are integral to the ongoing AI buildout.<\/p>\n

Although the rise of AI in the way that it ensued wasn’t on the cards in 2013, Su, who was appointed as AMD’s chief in 2014 shortly after this presentation, articulated a vision that has been realized with full force more than ten years on.<\/p>\n

\"\"<\/figure>\n

The traditional era of computing, in which CPUs are the dominant technological force within a computing platform, has given way to that more heterogeneous environment \u2014 not only in data centers but in consumer devices too \u2014 with GPUs, NPUs, accelerators, and other components, all cooperating (and often pooling memory) to run as efficiently as possible.<\/p>\n

Keumars Afifi-Sabet is a freelance contributor for Tech Radar and the tech innovation Editor for Live Science. He has written for a variety of publications including ITPro, The Week Digital and ComputerActive. He has worked as a tech innovation journalist for more than five years, having previously held the role of features editor with ITPro. In his previous role, he oversaw the commissioning and publishing of long form in areas including AI, cyber security, cloud computing and digital transformation.<\/p>\n

Please logout and then login again, you will then be prompted to enter your display name.<\/p>\n

Why This Matters<\/h2>\n

This development may influence user expectations, future product strategy, and the competitive balance inside the broader technology industry.<\/p>\n

Companies in adjacent segments often react quickly to similar moves, which is why stories like this tend to matter beyond a single announcement.<\/p>\n

Looking Ahead<\/h2>\n

The full impact will become clearer over time, but the story already highlights how quickly the modern tech landscape can evolve.<\/p>\n

Observers will continue tracking the next steps and how they affect products, users, and the wider market.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

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